The customer service component of any business often plays a key role in the success if that business. In fact, research shows that good customer service is so important to individuals in the United States that roughly 59% of consumers would be willing to try a different brand or company just to get a better […]
Keeping up with the digital age is tough for anyone, but this is especially true for small business owners. Most small business owners have a managerial role in the business, have to oversee operations, and a thousand other things to worry about. Staying in touch with the fast-paced tech world, especially as it relates to […]
There are lots of ways to build your business’ web presence — professional web design and development, search engine optimization, pay-per-click advertising and so forth — but few are as important when it comes to directly engaging your customers as creating a social media strategy. Often, however, businesses forget about the “strategy” part of creating […]
B2B and online marketing are two things that go hand-in-hand for lead generation campaigns, but creating, maintaining, and measuring the success of B2B lead generation marketing strategies isn’t always easy. Although a professional B2B internet marketing agency will be able to provide the best usability testing and research for each business’s online marketing campaign, here […]